White Papers & Articles
Creating Innovation Networks
Open innovation business models and collaborative approaches to innovation are moving beyond ‘nice to haves’ to ‘must haves’.
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How Entrepreneurs Launch Innovation: In-market Experiments
Few large companies have applied entrepreneurial thinking to their market launches, especially for truly new products or services that require awareness building and consumer education.
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Getting Results with Speed-dating for Innovation
If you’ve found it difficult to get results from your open innovation efforts, new approaches may be the solution you‟re looking for.
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Primer on Open Innovation: Principles and Practice
There is little doubt that the profession of Product Development has advanced tremendously over the years. Through sharing of best practices within PDMA and other groups, Product Development and innovation practices have improved dramatically.
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