New product/service development to support the core business is a company’s engine for sustainable growth.

The advantages that come from consistently developing winning products or services are substantial and separate industry leaders from laggards. Effective product development results in:

  • Superior, customer-driven products and services
  • Faster time to market
  • Faster reaction to market and technology changes
  • Lower development costs
  • Increased revenue and profitability

Building Core Innovation Capabilities


Venture2’s approach to accelerating core innovation capability combines entrepreneurial methods with extensive experience and knowledge of product development leading practices. Using our proven product development framework, we are able to quickly identify and close capability gaps across key process elements. Our approach goes well beyond standard phase gate methodologies. We view product development as a highly integrated, cross-functional discipline in which processes, organizational structures, development activities, decision making mechanisms, and enabling tools work together as a system. Mastering these elements enables step function improvement in delivery performance.

Venture2’s core innovation services include:

  • Benchmarking against industry leading practices
  • Diagnosing performance problems
  • Designing and implementing processes for faster time-to-market
  • Organizing and training high performance project teams
  • Installing governance mechanisms for investment decision-making and development pipeline management
  • Developing customer insights & translating into winning solutions
  • Optimizing product launch strategy, planning, and execution
  • Defining and implementing processes for technology development
  • Defining and implementing recovery plans for floundering projects
  • Implementing tools that enable project management, resource management, idea management, and investment decision making

Innovation strategy and portfolio management

Leverage the power of “AND” by creating dual-growth strategies and portfolio management discipline.

Core business innovation

Accelerate the core business through disciplined execution of new product development.

Transformative new business creation

Build the capability for new sources of growth as part of an interdependent innovation system.

Innovation ecosystem engagement

Learn how to leverage external innovation and startups to fuel core innovation and co-create transformative businesses.
“Venture2 has been a true partner. You have helped us beyond what I could have imagined… I can’t thank you enough.”
Randy Schickert, President DESA Indoor/Outdoor Products
“You made a huge impact. Your astute but firm guidance on the project took this team to new directions and provided a real platform for us to drive growth and rigor. Thank you for the terrific work.”
John Clarke, Chairman Futura Medical
“I worked with Venture2 on the implementation of an innovation capability building initiative and found their operational insight, deep understanding of key processes & methodologies, and organizational change management skills to be critical factors for the successful deployment of world class product development capabilities that have produced tangible and sustainable results for my company.”
Director, R&D Renewable Energy Industry
“Venture2 brings a unique ability. They have the operational backgrounds to bring a business to life.”
Larry Wesson, CEO Medport LLC
“GSK has worked closely with Venture2 on a variety of initiatives across our businesses. Their extensive experience in Open Innovation and their focus on delivering real results have been tremendously helpful to us in achieving a leadership position in delivering new innovations.”
Stanley J. Lech, VP Global Innovation GSK Consumer Healthcare